• We accelerate business.

    MediaLink creates competitive advantage and growth strategies by connecting Silicon Valley, Madison Ave, Hollywood and Wall Street.

Vision


  • We see constantly evolving marketplaces where new opportunities are always an insight away.
  • Our professionals are operating experts in their fields, able to connect the dots in the rapidly changing marketing, media, entertainment and technology landscape.
  • We see market disruptions as everyday challenges and pipe dreams as possibilities.

What we Do – WE accelerate business


MediaLink creates competitive advantage and growth strategies by connecting Silicon Valley, Madison Avenue, Hollywood and Wall Street.

  • Our professionals are operating experts in their fields, able to connect the dots in the rapidly changing marketing, media, entertainment and technology landscape.
  • We leverage disruption and capitalize on change.
  • We stay abreast of advances in emerging companies, platforms, business models, systems and processes that will effect our clients’ business.

 

Business Acceleration Solutions:


  • strategic partnerships
  • innovation catalyst
  • marketing optimization
  • strategy development
  1. Strategic Partnerships

    With a breadth and depth of experience as both buyers and sellers, our team knows how to take partnerships from proposal to reality through transaction, execution, and post-transaction implementation.

    • Partnership Evaluation
    • Prospect Facilitation
    • Investment Opportunities
    • Due Diligence
    • Mergers and Acquisitions
  2. Innovation Catalyst

    MediaLink offers more than expertise on the current state of technology; we are innovators ourselves, creating new opportunities for any brand, media channel, or audience. We help clients recognize how to “think digital” by being strategic, purposeful, and innovative beyond clicks, views, apps, or devices.

    • Ideation Workshops
    • Centers of Excellence
    • Innovation Process & Structure
    • Digital Literacy
    • Partnership Facilitation
  3. Marketing Optimization

    MediaLink helps companies maximize their ROI using proven processes. We understand the importance of optimizing the marketing mix elements, using the latest, best-in-class marketing processes. We know how to leverage disruption to create competitive advantage.

    • Strategy Development
    • Segmentation
    • Positioning Development
    • Digital Optimization
    • Media Reviews
  4. Executive Search

    We know where to find talent and make timely, accurate placements. We’re closely connected to top executives and the leading teams in media, marketing, advertising, technology and entertainment, from established companies to pre-IPO game-changers. We are experts in identifying and matching executive expertise.

    • C Suite Executives
    • Marketing & Sales
    • Technology
    • On boarding & Development
    • Benchmarking
  5. Strategy Development

    We  develop and refine strategies that drive business acceleration. We know how to navigate and capitalize on all channels and audiences; we see the new paths about to become highways.

    • Strategy Refinement
    • Growth Modeling
    • Mature Businesses
    • Early Stage Businesses
    • Digital integration

Event Management


MediaLink has extensive experience and expertise in event planning and management.
We bring  people who lead dynamic marketplaces face to face, in ways that chart new directions and new possibilities.

  • Our services include:
  • Meeting Planning & Coordination
  • Conference Programming
  • Event Planning & Production
  • Showcase events include:
  • Consumer Electronics Show (CES)
  • Cannes Lions
  • 4A’s​ & ANA
  • Advertising Week

Who we are


We are an experienced team of proven leaders with operating experience in media, marketing, advertising, technology and entertainment. We have walked in our clients shoes. We have run companies, optimized P+Ls and have the expertise and vision to create competitive advantage and accelerate businesses.

In 2004, Michael Kassan—an internationally recognized business strategist—founded MediaLink, a completely new kind of strategic advisory firm linking the worlds of media, entertainment, finance,
and technology.

In 2009, Wenda Harris Millard—a renowned digital pioneer and media executive, joined
MediaLink, broadening its offerings and influence.

Today, as the company expands into new areas of expertise with an increasingly deep pool of impressive talent, we offer over 700 years of cumulative experience across disciplines and industries.

Steve Jobs quote


“Creativity is just connecting things…a lot of people in our industry haven’t had very diverse experiences. So they don’t have enough dots to connect, and they end up with very linear solutions without a broad perspective of the problem.”

- Steve Jobs

News


Contact Us


info@medialink.com
Media Relations:
press@medialink.com
Social Talk

 

New York
90 Park Avenue, 20th Floor New York, NY 10016
p. 646.259.3001 f. 646.259.3012

Los Angeles
1901 Avenue of the Stars, Suite 1775, Los Angeles, CA 90067
p. 310.424.4444 f. 310.586.3412

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