Media landscape in tumult with deal talk rife

AT&T’s attempt to create a television, film and mobile communications behemoth with the $85.4bn purchase of media group Time Warner hangs in the balance: US regulators have asked it to sell off either some of Time Warner’s cable networks, including news channel CNN, or DirecTV, AT&T’s satellite broadcaster, if it wants to win approval for the deal.

Apple is also joining the fray. This week it was confirmed that the iPhone maker had bought a series about morning TV starring Hollywood actors Reese Witherspoon and Jennifer Aniston. The company has grand ambitions in original content, having promised to spend more than $1bn a year producing other shows. An acquisition could further its goals.

“My fantasy would be an Apple-Disney tie-up,” says Mr Kassan, the media strategist.

He adds that Bob Iger, Disney’s chief executive, has “embraced technology ahead of most people . . . As such, Apple-Disney could be a perfect fit. That being said, my fantasy is that Bob runs for president.”

 

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