Caitlin Kelly is MediaLink’s Vice President of Corporate Communications. In this role she works to build integrated marketing and PR campaigns for the MediaLink brand and works with clients within the MediaLink network – from early stage to enterprise-level – to elevate PR and visibility efforts.
Caitlin came to MediaLink in 2014 after founding a boutique public relations shop that catered to emerging startups. Before that she led PR for PubMatic, which was at the time a high-growth startup, just before its Series D fundraise. In that role she established a deep network of industry journalists, covering ad tech, media and marketing, as well as contributed to marketing efforts touching branding, conference programming, social media growth strategies and community management.
Previously Caitlin built and launched a health and wellness e-commerce company, managing all touchpoints from merchandising to operations, marketing and distribution. She began her career with UBS, Wealth Management where she worked to build growth strategies for private wealth management advisory teams within the Charleston region. After transferring to the national headquarters, Caitlin worked on the national sales team to build integrated business development and marketing campaigns for market management teams across the country.
Caitlin is a member of AWNY, a current W.O.M.E.N. in America mentee and graduated from The College of Charleston with a B.A. in entrepreneurship and marketing.
To read more about Caitlin on LinkedIn.