With over 10 years experience developing go-to-market and sales strategies for major creative production studios, Robbie Salter joined MediaLink in the spring of 2014. Leveraging his experience working in both high-growth start-ups and established media conglomerates, Salter manages an array of projects at MediaLink spanning business development, legal and diligence, HR, and research.
Prior to joining MediaLink, Salter led business development initiatives for Viacom’s creative consultancy, Scratch, where he worked to create strategic partnerships connecting the company’s roster of talent to emerging audience segments. Prior to Scratch, Salter spent nearly three years in creative development and advertising sales at Whalerock Industries (formerly BermanBraun), and two years in creative development at Jerry Bruckheimer Films and Television.
Robbie holds a JD/MBA from Northwestern University and a BBA from the University of Michigan.
Read more about Robbie Salter on LinkedIn.